Iconic. Interactive icons made for the modern web.

Acquired by InVision — Co-Founder & Director of Product Design

Born on Kickstarter from a frustration with the static visual systems found in modern web products, Iconic expands what's possible with the powerful visual medium of iconography.

Each smart icon has a super-simple API which makes swapping out assets a thing of the past. Add a screenshot inside the iphone icon, or change text on the document icon. Just because vector icons are infinitely scalable doesn't mean they're infinitely legible. Iconic's three sizes aren't just scaled versions of the same icon, their detail adapts to their size in context.